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Oscar JAMHOURI: Chief Executive Officer Oscar is the founder & Chief Executive Officer of INTEGRATION™. It is the will to “deliver bottom-line measures” in marketing and communications that resulted in the inception of INTEGRATION™. Today, Oscar leads a Global Group of companies that specializes in the measurement and the management of “Brand Experience”. A regular guest speaker and trainer at INSEAD, IAA, ESOMAR and other international venues, Oscar’s career in advertising exceeds a period of 20 years, mainly with BBDO. Oscar is a graduate from French Institutes in Marketing & Advertising. He is married and has one son. |